Blogging About Communication

Clothing has a story to tell. According to fashion critics, the clothing worn by civil rights leader Jesse Jackson told a story about his aspirations for himself and the nation. The clothing worn by first ladies tells a similar story—offering up an image of how they see themselves as well as symbolizing their fashion fluency and values for the country. What story does your manner of dress tell? What story do your clothing and artifacts reveal about your personality, mood, social status, and professional intentions?

Clothing and Personality

If you often wear bold and bright colors, others might conclude you are extroverted and creative, whereas the wearing of more neutral and classic styles tells a different story—one that suggests you’re more refined and tradition oriented. On the other hand, if you habitually wear clothing that is loose and casual, you’re helping others see you as relaxed, flexible, and practical.

Mood and Values

What you wear tells a story about your emotional state. Dressing up may boost your confidence. Wearing formal, structured clothing may provide a sense of security. Wearing comfortable clothing helps reduce stress. Similarly, wearing eco-friendly clothing can signal environmental consciousness, just as particular tees and brand logos announce one’s affiliation with a particular group.

Social Status

Wearing high-end brands signals wealth and influence. People often use clothing to symbolize their place in the social hierarchy.

Professional Intentions

What people wear can help to symbolize their professionalism, competence, and ambition. What do your clothing choices communicate about you to your colleagues?

Action Plan

Although it’s important to acknowledge that clothing is part of a person’s story—not the whole story, it does function as an identity indicator.  Reflect on how what others wear affects your reaction to them. Consider how what you wear affects others’ reactions to you. Think about how your clothing choices can transform how others see you and how you think about yourself.  Are you happy with the story you’re telling? Or, is it time to tell a new story?