Are you a storyteller? Whether you post to Facebook, Instagram, TikTok, or some other venue, what’s ends up being of most significance to others are the stories you tell about your life. The role of storyteller is one of the oldest in history. Episode by episode, we reveal our lives and connect with others.
WE ALL HAVE STORIES
Storycorps is an organization that collects the stories of ordinary people that the U.S. Library of Congress then archives. It is a treasure trove, an amazing collection of human voices representing the wisdom of humanity. Prompts such as “What was your proudest moment?” or “Can you tell me about someone who influenced your life?” guide the storyteller in relaying a life story that educates, clarifies, or inspires. The point is, we all have stories. Our job is to find our stories and tell them.
AN ART AND A SKILL
Storytelling is both an ancient art form and a valued communication skill. The stories we tell invite others into our world. They communicate who we are and what we stand for. Amid all the information clutter, the stories we tell stand out. In fact, according to Plato: “Those who tell the stories rule society.” The author John Barth adds: “The story of your life is not your life. It is your story.” The more personal and authentic your stories, the easier it becomes for others to identify with you. Through the stories you tell, others reflect on experiences designed to capture their hearts and minds, or as executive coaches Richard Maxell and Robert Dickman assert, “A story is a fact, wrapped in an emotion that compels us to take an action that transforms our world.”
TAYLOR’S LESSONS
Taila Lee, author of “The Taylor Swift Essentials: 13 Songs that Display Her Storytelling Prowess and Genre-Bouncing Genius,” demonstrates that Taylor Swift is well aware of this. The stories Swift tells with her songs reveal her vulnerability. Her personal narratives are relatable, featuring vivid descriptions, and imagery and metaphors that bring the stories she tells alive and connect her with her fans. Talking about subjects such as grief and loss, social ostracism, feeling diminished, and emotional highs and lows, Swift’s stories display a number of storytelling lessons: (1) They have a structure—the narrative unfolds in a coherent order; (2) They have a setting—the story takes place in a specific space and time; (3) They have a unique style—Swift’s lyrics are revealing and empathetic; (4) They serve her fans—Swift’s stories make every performance a special night for them; and (5) They feature surprises and symbolism—colors and props help Swift share larger life reflections. Swift’s storytelling is so effective that a number of colleges and online platforms offer Taylor Swift courses to explore her brand of storytelling and its cultural impact.
YOUR GAME PLAN
Well delivered stories arouse emotions like anger, fear, concern, and happiness. You can use them to engage and inspire, shaping the reality you seek others to imagine. For example, if your goal were to convince your audience to take action against bullying, you might consider sharing with them the tragic story of two girls, ages 12 and 14, who were charged with a felony—aggravated stalking—for relentlessly bullying another 12-year-old girl with tragic results. Their target committed suicide by jumping off a tower.
Try your hand at storytelling: Pick one of these story starters and tell a story from your experience that shares a lesson you learned: Once upon a time; I’ll never forget the first time; It was the scariest day of my life.
The essence of sharing your life is telling a meaningful story.
